What if big brands were to be lead by Hipsters ? What would their logo look like ? Dave Spengeler, a 22 years old graphic designer & illustrator from Switzerland reviewed the branding of famous brands to create their own logo in a new “old” version, featuring typographies and styles appreciated by what he calls the hipsters community. Is it me or do some of these logos actually look better than the actual ones ? Coca-Cola, Adidas, Gilette or McDonalds, should really consider a rebranding. And double thumbs up for the KFC logo. More to come on the tumblr

Hipster Branding - Adidas

Hipster Branding - Adidas

Hipster Branding - Coca Cola

Hipster Branding - Coca Cola

Hipster Branding - Heinz

Hipster Branding - Heinz

Hipster Branding - KFC

Hipster Branding - KFC

Hipster Branding - Oreo

Hipster Branding - Oreo

Hipster Branding  - Nivea Hipster Branding - Adobe Hipster Branding - Apple Hipster Branding - Gillette Hipster Branding - Harley Davidson Hipster Branding - Hewlett Packard Hipster Branding - Ikea Hipster Branding - McDonalds Hipster Branding - Mercedes Benz Hipster Branding - Motorola Hipster Branding - Nasa Hipster Branding - Redbull Hipster Branding - Stihl Hipster Branding - Adidas Hipster Branding - Coca Cola Hipster Branding - Heinz Hipster Branding - KFC Hipster Branding - Oreo

Source : Graphism

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